Characteristics of Radio 1

Radio One now is aimed predominately at younger demograph- 25 and under. This is shown through the differnent music they play and the presenters they have. The UK Top 40 is presented on Radio 1 and is mostly listened to by younger listeners as the music is more modern and mainstreem- e.g. a 40 year old would not listen to Lady Gaga! Show's like switch are directly aimed towards teenage listeners, whilst various other radio 1 shows like the Chris Moyles show is more comedy based and aimed towads youger listeners on their way to work in the morning. Another characteristc of Radio 1 is that there are many dffernet shows to connect with different music ect that people like. E.g dance music on a saturday night to correspond with people out clubbing, and on the opposite end of the spectrum, the Radio 1 Rock show, for people into rock music. However radio 1 also has a 'News Beat' every hour to keep listeners updated with current news affairs. The main characteristic f Radio 1 is that it is music based, all the different shows and presenters correspond with the differnet music they reprresent; for example Westwood hosts a show for R'N'B and hiphop. Overall Radio 1 caters for a variety of people by having lots of different kind of shows, in comparison to something like Radio 4 which is more discussion based.